Presenting to camera – What we can learn from Hollywood

Thursday 20 October 2022 | 17:00 - 18:00 | Webinar

This event has been organised by CFA UK's Soft Skills working group.

Join this session for top tips from actors on how to look and sound your best when working online.

Whether it’s on Zoom or Teams calls, giving online presentations or creating internal messages, we all now spend many hours a week talking into our webcams. If we want to communicate gravitas and presence, we need to borrow from the toolkit of actors and film directors to understand how to make best use of lighting, shot length, camera angle and screen composition. Join this session to learn all the tips of the trade directly from the actors! This webinar will cover: 

  • How to ‘create the shot’ to look your most professional
  • How to set up the perfect lighting
  • How your distance from the camera changes your relationship with the audience
  • The importance of your camera angle
  • Tips on how to use the whole frame to be an engaging speaker


Registration: 16:55

Event: 17:00 - 18:00


Martyn Barmby, Managing Director, MSB Executive

Martyn Barmby is the Managing Director of communication specialists MSB Executive and leads their work in financial services. A respected public speaker, he regularly leads events for industry bodies in the UK and Europe, including Women in Banking and Finance, CFA Societies and the CAIA.

Having started his career specialising in change management programmes for blue-chip companies, in 2001 Martyn trained at the renowned East 15 acting school and followed a career on stage, film and television.

He combined his acting work with directorships at consultancy firms in the UK, US and France. He founded MSB Executive in 2008 to help financial services professionals communicate with clarity and impact.

Steven Maddocks, Head of Voice, MSB Executive

Steven Maddocks is Head of Voice at MSB Executive. He works as a communications coach with professionals across a range of industries and at all levels of seniority. Drawing on his theatrical training and experience, Steven shares vocal and physical techniques for powerful and effective speaking under pressure, whether presenting to large groups, pitching to clients or having difficult conversations.

Steven has worked in almost every area of theatre, including acting, writing, producing and directing. He founded a drama school for children and adults and has published several successful guides for drama teachers.

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